Foundations of Leadership
A 4-Week Leadership Development Program to master the foundations of leadership
If you are a company or organization looking to run your own custom cohort - schedule a call here to discuss.
Answering the Call of Leadership
For many leaders, stepping into a leadership role or refreshing foundational skills can feel like entering a new realm…
This program is designed to provide new and aspiring leaders, as well as experienced leaders looking for a practical refresher, with essential skills that set them up for:
impactful + confident leadership
We’ve mentored & guided leaders from companies you know & love:
Most leaders never get taught how to lead…
…at least not really…
Instead, they’re thrown into the role with a job title, a few vague leadership theories, and the pressure to just “figure it out.”
They’re asked to define a leadership style before they even know what leadership actually looks like day to day.
They’re told to inspire, motivate, and coach others, but no one shows them how to navigate misaligned roles, unclear expectations, or difficult performance conversations.
The truth?
Many leaders are doing their best in roles they were never properly equipped for. And when things get hard, they’re left to guess their way through.
That’s a recipe for burnout, not leadership growth.
At What You Do Matters, we believe great leadership starts with clear, practical skills — not fluff.
Because foundational leadership isn’t about theory.
It’s about learning how to lead yourself first, show up with clarity, and support others with confidence.
It’s about becoming the kind of leader people want to work with — not because of your title, but because of your actions.
And that’s exactly what we teach in Foundations of Leadership.
What You Can Expect in the Program:
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4 Weeks of Live, Instructor-Led Sessions
Weekly 90 minute sessions (Tuesdays, 8am - 9:30am EST) filled with practical strategies, tools, and interactive discussions to tackle mastering the foundations of leadership.
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Comprehensive Digital Workbook
A detailed resource packed with exercises, frameworks, and guidance to help you navigate leadership with confidence.
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Community of Practice
You’ll gain access to a dedicated community space for peer support, resources, and networking throughout your time in the program, including gaining access 1-week prior to the program start date and one week after the program concludes.
Your Investment
One-time payment: $697
Included:
4-Part Leadership Development Journey (spread across four weekly sessions)
90-Minute Interactive Sessions
Leadership Blind Spots Assessment to identify key areas for growth
Digital Workbook & Resources for real-world application
Community Platform Access
Our Summer 2025 cohort kicks off on July 15th & runs through August 5th.
(Please note: We anticipate it to sell out)
An overview of each topic week by week:
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Week 1: Lead Yourself First
Leadership starts with you.
This week is all about building a strong inner foundation of clarity, focus, and intentional action.You’ll define what effective leadership looks like for you, set a clear vision, and explore the five essential skills that help leaders lead with purpose (not just hustle).
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Week 2: The 6 Behaviors of Leadership
These are the real behaviors that set leaders apart.
We’ll break down the six core behaviors that fuel great leadership like strategic thinking, resourcefulness, compassion, and ownership and explore what they look like in everyday action.This week gives you a practical blueprint for how to actually show up as a leader.
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Week 3: Leadership Blind Spots
You can’t grow if you can’t see what’s holding you back.
This week, we dig into common blind spots like over-execution, under-inspiring, or being too focused on yourself.You’ll reflect, recalibrate, and gain clarity on what might be getting in your way so you can lead with greater awareness and confidence.
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Week 4: Leading Others with Impact
Now we zoom out because leadership doesn’t happen in a vacuum.
This final week is all about empowering others. We’ll explore how to create role clarity, build strong team rhythms, communicate expectations, and lead through challenges like performance issues or fast-paced change.
You’ll walk away with tools to lead others well not just manage them.
Foundations of Leadership
A 4-Week Leadership Development Program
Stepping into leadership is a shift — one that requires confidence, practical skills, and the ability to balance both individual and team responsibilities.
This program provides leaders with the essential skills to lead effectively in today’s modern work environment.
Meet Your Mentor: Brittany Neish ✨
As someone who’s been in your shoes — leading teams, making tough calls, and navigating the challenges of the working world — I know firsthand what leadership really requires. I spent 15 years leading marketing teams at companies like Microsoft and Moen, diving into every leadership program I could find.
But here’s the thing: none of them truly prepared me for the realities of leadership.
How do you put someone on a performance improvement plan with compassion? Fire someone while maintaining their dignity? Deliver results after losing budget or headcount?
These aren’t hypothetical challenges — they’re the real tests of leadership, and they’re the moments no one teaches you how to handle.
That’s why I founded What You Do Matters. With a Master’s in Positive Organizational Development & Change, I combine the Hero’s Journey framework with practical strategies to arm leaders with the tools they need to navigate their own leadership trials + triumphs.
My mission is simple: to help you lead with confidence, clarity, & courage — even when the road ahead feels uncertain.
Because leadership isn’t just about facing challenges; it’s about writing your own story and creating a lasting impact.
So if you are…
A new people leader trying to figure out what leadership actually looks like day-to-day beyond vague advice or lofty theories.
A team lead navigating how to delegate, communicate clearly, and support others without losing sight of your own role.
A manager learning how to lead yourself first while also guiding your team through shifting priorities, growing responsibilities, and evolving expectations.
A nonprofit professional or small business leader juggling multiple hats, working with limited resources, and still wanting to lead with clarity and care.
A high-potential individual contributor who’s being asked to “step up”and wants to do it with confidence and a clear sense of what leadership really means.
You’re in the right place!
Everything you need to know about the Foundations of Leadership Program
Curious about the path ahead? We’re answering your questions around the program structure, content, & investment. Still have questions? Reach out to Brittany, your guide, here, to schedule a call.
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Absolutely! Many organizations support professional development for their employees.
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The investment for Foundations of Leadership is $697 per person.
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Yes, there is an option to run a customized cohort for your team or group. Connect with Brittany directly to discuss creating a tailored experience for your team. Schedule a call with Brittany, here.
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Yes! One of the unique benefits of this program is the diverse range of industries represented, offering you the chance to learn from a variety of perspectives and experiences.
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Program materials are available for the duration of the program for a total of 6 weeks, starting one week prior to the program's kickoff. At the end of the program, you’ll have the option to purchase an additional year to remain in the community and retain access to all resources, including the recordings and digital workbook.
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The weekly commitment includes a 90-minute live session and about 1–2 hours for reflection, exercises, or pre-session preparation.
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There is no refund policy for this program because of the significant planning, resources, and time invested in ensuring each cohort’s success. If you’re unable to attend, session recordings will be provided, but we strongly encourage attending live to fully engage in the discussions and exercises for the best experience.
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Yes, all live sessions are recorded and shared with participants. However, attending live is highly encouraged to get the most out of the interactive, experiential aspects of the program and to fully connect with your cohort members.
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Unlike generic programs, It combines practical tools, experiential learning, and hands-on support for sustained success.
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Each week blends learning and application. Live sessions are almost entirely experiential, with minimal pre-reading or theory. This ensures you’re practicing what you learn in real time and applying it to your leadership journey.
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There are no scholarships, but discounts may be available for teams enrolling multiple participants. Reach out to Brittany to learn more.
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Yes! You’ll join a small, interactive cohort and have access to a dedicated community space for networking, peer knowledge sharing, and group support throughout your time in the program.
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One week before the program begins enrolled participants will receive access to our program platform, resources, call links & more. Prior to our first session participants will be asked to set up their profile in our program platform, add each week’s calls to their calendar & take a pre-program assessment. We also recommend that participants carve out a few moments to reflect on their current leadership challenges and goals to help make the most of the program right from the start.
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